the team
Built in Saigon.
Live from the factory floor.
A full team on the ground in Saigon. Design leadership across the US. The OS keeps everything visible in real time.
founders
Will Watters
Founder
Third generation in technical fabric. His grandfather founded Integrated Products, one of the first companies to extrude polypropylene, nylon, and polyester in the US. His father founded Syntec Industries, using those yarns to build commercial fabrics for the marine and RV industry. Will grew up on the extrusion lines and in the labs.
That foundation led him to found Western Rise, a DTC men's travel clothing brand built on technical fabrics. Twelve years building it brought him here. Now he builds UNCVRD from Saigon.
Kelly Watters
Founder
Over a decade building premium apparel from raw idea to eight figures, with her own brand's product featured in The New York Times and Forbes. She built and scaled supply chains across the USA, Europe, and Asia, and managed global teams across five continents.
She knows where and why premium brands struggle with their supply chains and quietly bleed margin, because she's lived it personally. At UNCVRD she runs operations and business partnerships, owning everything between the first conversation and finished product.
"We built UNCVRD for the model we wish we'd had when we were running our brand."
design
The designers behind the work.
Our design leads have worked on some of the most technically demanding apparel and equipment programs in the industry. The portfolio below is from prior engagements.
Lien Tong
Lead Apparel Designer
San Francisco, CA
Fifteen years designing and developing apparel across in-house programs and consulting engagements. She started at Levi's, Mountain Hardwear, and The North Face before moving into consulting, leading collection development and building product creation systems for brands at the technical end of the market.
At UNCVRD, she leads apparel design across all brand partner programs. The design capability and the operational clarity come as one.
Tae Kim
Design Strategist
San Francisco, CA
Thirty years across product design, from Ford automotive studios and Stanford Product Design through six years as Design Director at The North Face. Founded FLMNT, a San Francisco design firm that has shaped outdoor, carry, and action sports brands for nearly two decades.
Co-founded Alite Designs and Boreas Gear, building both from concept to globally distributed brands. He continues to run FLMNT and leads design on bags, packs, and technical equipment programs for UNCVRD brand partners.
in saigon
Your full team on the ground.
Think of us as your product creation team in Asia. Sourcing through QC, running as one operation in Saigon, not five vendors across three time zones. The team is in factories most days. In sample rooms most weeks. Fit issues caught the same afternoon, not the next sample round.
01 / SOURCING
Sourcing
02 / TECHNICAL DESIGN
Technical Design
03 / PATTERN MAKING
Pattern Making
04 / 3D DESIGN
3D Design
05 / MERCHANDISING
Merchandising
06 / PRODUCT DEVELOPMENT
Product Development
07 / QC / QA
QC / QA
40 min to 2 hrs
To every factory
126
Milestones tracked per style
6 months
Brief to delivered product